7 Public Speaking Tips that Fail (and Why)

by Lauri

Note: This post was originally written in 2014. Updated lightly for clarity and continuity with my current work in Soulful Speaking.

Over the years, I’ve watched quick-fix speaking tips ripple across the internet — soundbites, shortcuts, tricks meant to help speakers survive their nerves. Most of them miss the heart of the matter.

They focus on how you look, how you sound, or how to perform yourself into being liked.
They work from the outside in.

But real speaking — the kind that reaches people, moves people, awakens something in them — begins with how you show up, not the behaviors you paste on top. It begins with the impact you intend to have and the presence you’re willing to inhabit.

These seven common pieces of advice still circulate today. And they fail for the same reason:
they pull you out of yourself, out of the moment, and away from the people you’re here to serve.

Let’s turn them inside-out.

1 – Ignore advice to “Be interesting.” Choose impact instead. 

Do you think Martin Luther King Jr. was thinking, “Be interesting” as he stood on the steps of the Lincoln Memorial and delivered the “I Have a Dream” speech?  No.  He focused on what he wanted to create in the audience.

“Be interesting” (“Be funny,” “Add humor,” “Be engaging”) is vague enough to invite every inner critic to the party. It pushes you into performing rather than connecting.

Instead of trying to be interesting, funny, or liked – ask yourself:
What do I want to create in them?
Inspiration? Courage? Clarity? Hope?

Martin Luther King Jr. didn’t stand on the steps of the Lincoln Memorial thinking, “Be interesting” as he delivered the  He anchored himself in a vision and invited us into it.
Impact over performance — every time.

2 – Replace “Animate Your Voice” with “Enliven Your Audience”

“Less movement. Raise your pitch here. Lower it there. Bigger hand gestures.”

This tip turns speaking into choreography — disembodied and unnatural.

Your voice becomes alive when your intention is alive.

Begin with the emotional journey you want to lead your audience through.
Connect with them.
Watch for signs that your intention is landing — a softening, a leaning in, a shift in breath.

When you do that, your voice will animate itself from a true, embodied place.

3 – Replace “Pay Attention to your Body Language” with “Focus on your Audience”

3 — Don’t “Monitor Your Body Language.” Focus on Your Audience.

If you’re watching your own gestures, posture, or facial expressions, you’re no longer with your audience. You’re hovering above yourself like a director taking notes.

Connection happens when you focus outward — on them.

4 – Never “Practice in the Mirror”

Practicing in the mirror (or obsessively watching recordings) puts your attention on you when it’s not about you – its about them. On top of that, builds the muscle of self-monitoring — the very thing that shuts down presence when you’re live with an audience. 

You won’t have a mirror on stage.
What you will have is a room full of humans waiting to feel something.

Practice knowing the impact you want to have.
Practice noticing your audience’s micro-responses.
Those are the habits that translate.

5 – Don’t “Picture People in their Underwear”
There is no magic pill for charismatic speaking.

Tricks like this pull you out of the moment and into avoidance.
There is no shortcut for the aliveness that happens when you breathe through the nerves and choose connection anyway.

Go through the sensation.
Receive their eyes.
Let your humanity meet theirs.

That is where charisma is born — not in fantasy, but in presence.

6 – Aim Higher Than Information Retention

Some advice claims that a week later, people won’t remember you — just your content.
Aim higher.

Maya Angelou said it best:
“People will forget what you said, but they will never forget how you made them feel.”

If all you want is for people to remember the bullet points, that’s a very low bar for a leader.
Your presence — who you are, how you show up, how you make them feel — is what creates lasting change.

Set your intention there.

7 – Turn “Dress for Success” Inside-Out

I was once told, “When you speak at ________, you need to look like money.”
But looking like someone else’s idea of success disconnects you from your own truth.

Wear what aligns with your values, your purpose, your intention.
Let your clothing be an outward reflection of your inner state — not a costume designed to win approval.

When you meet an audience as yourself, you create space for them to meet you.
And then, you can invite them to stretch.

Closing Thoughts

A lot of traditional speaking advice is aimed at helping you survive the moment — to get through it without falling apart.

But leaders don’t speak to survive.
Leaders speak to ignite.
To connect.
To open something in the hearts of the people in front of them.

Speaking from the inside-out isn’t a tactic.
It’s a practice — and a homecoming.

8 Comments

  1. Lynn Fraley

    What a delightful read! Yes, being present with the audience and shifting attention to their needs is crucial. I appreciate all the myths you addressed including ones that belittle an audience! Why ever do that? Yes, being present and conscious ..

    Reply
    • Lauri

      Thank you Lynn!

      Reply
  2. Debra

    Hi Lauri! Great article. I’ve always found that focusing on the service I’m sharing with the audience makes all the difference for how I show up. Your
    article is filled with wisdom. I’ve shared on LinkedIn and Twitter. Thank you! Hope our paths cross again soon, Debra

    Reply
    • Lauri

      Thank you so much Debra – for your kind words and for sharing. It’s wonderful to hear from you.

      Reply
  3. lisa klein

    Lauri,
    I enjoyed and resonated with you tips/anti-‘tips’ – refreshing, timely for me, and a gift for a Monday – thanks! I hope all is well with you, and that you’re thriving!
    Lisa

    Reply
  4. Lauri

    So great to hear from you Lisa. I’m glad this resonated for you. I hope you’re thriving too!

    Reply
  5. julie

    thanks Lauri for the reality check. I shared your blog with a couple clients and just now with my gfriend as she has a big presentation to deliver.
    keep them coming – and appreciate your Hootsuite & Klout reminder – keep wanting to check it out. Bravo!

    Reply
    • Lauri

      Thanks Julie. I’ve got a program launching in a week – Thursday July 11th – with three different levels to choose from. I’d love to see some of them there. They can check out the mid-level plan here: https://laurismith.com/store/fyv-comprehensive/

      Reply

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